Cash expenditure of the people at New York Fashion Weeks are discussed often enough. But if they bring financial benefits the city, until now a wide circle was not known.

The company IMG, who organize the event, commissioned a study to determine how useful are the eight days of glamor to Big Apple or the Big Apple, as it is often called the city of its inhabitants.

A study conducted by graduate business schools Fordham, found that the city receives millions of dollars profit each time around Lincoln Center, erected a tent fashion. Just last season earnings in the center was $ 21 million.

Where does that kind of money? According to New York Times, about $ 6 million visitors in hotels holiday leave, another $ 7 million at stores and $ 9 million in the restaurants. After all, people tend to fashion is, like everyone else. The calculations also composed in 2008, Economic Development Corporation, reported that the city-wide treasure every season of Fashion Week brings in $ 233 million

So Fashion Week is quite a lucrative event for the city. And every time he happily builds tents and podiums for its regular shows.

Finally, the famous fashion house «Calvin Klein» presented to us by the charming pictures of the new advertising campaign called «Calvin Klein Swimwear 2011″.

Face and body care line of swim apparel «Calvin Klein» This year was the sexy and sleek super model named Marloes Horst. And, of course, we can not help falling in love with a new advertising photo shoot, created by a talented photographer Sebastian Kim. Stylist while taking pictures of the advertising company «Calvin Klein Swimwear 2011″ was the Beat Bolliger, who managed to transform Marloes Horst in one of the most beautiful, desirable and naturally beautiful women in the world.

A new collection of swimwear from «Calvin Klein» sustained in a minimalist style that make up the color palette of the collection has become a classic black and snowy white hue. This is the latest promotional photo shoot after the brand «Underwear Holiday Campaign», and it turned out no less beautiful and seductive. Fashion house «Calvin Klein» in his new collection of swimwear has decided not to use sophisticated ornaments or cut, and has created swimwear for women with the use of “classical” standard silhouettes.

At the level of habit, and a great talented designer adheres steadfastly neutral monochrome palette. Presented in the morning of the eighth in June 2011 collection «Resort 2012″ by fashion brand «Calvin Klein» show viewers elegant silk dresses, skirt suits, made of black, white, dark blue and gray fabric. Silhouettes dresses gently emphasize the shape, but not much wrap around it. Thalia has been allocated through a very thin straps, more reminiscent of leather laces or straps. Models, Promotional clothing collection «Resort 2012″ by «Calvin Klein» wore wonderful summer sandals white platform.

Perhaps the only hint of seduction in the beginning of the fashion show can be considered as cut on the chest of one of the dresses presented a model named Yulia Terentieva. But as more models came out onto the podium, the more it has been shown dresses with a hint of seduction frank: streamlined and extremely delicate tissue, podcherkivkayuschie every bulge girls, very thin straps, as well as reduced in line shoulders vests suits.

Every year since 2005 and with the exception of 2010, «Calvin Klein» delighted his fans with new versions of great perfume, releasing during this time «Euphoria Blossom», «Euphoria Luminos Lustre», «Euphoria Crystalline», «Euphoria Crystal Edition», and also «Euphoria Eau de Toilette» and «Euphoria Spring Temptation».

The new feminine fragrance «Forbidden Euphoria» has been declared as prohibited inspired desires and passions, challenging a perfume composition which is equipped with intoxicating fruity floral notes. Top notes of raspberry flavors come and peach blossom in combination with a light tangerine. In the center of a fragrant perfume compositions put the perfect combination of notes of jasmine and tiger orchid. The basis of the flavor was musk, cashmere and patchouli.

The form of the bottle «Forbidden Euphoria» repeats the line, belonging to the bottle «Euphoria» 2005. The aroma goes on sale in September this year.

A new brand advertising campaign was shot in New York photographer Patrick Demarchelier. Her black-and-white images imbued with typical Calvin Klein orientation.

Tom Murry, president and chief executive officer of Calvin Klein Inc. described the promotional photos of Lara Stone, as beautiful and create an emotional connection with the submitted products. He also added that special look of Lara Stone and her sex appeal resonates with consumers of the brand and its previous advertising campaigns.

The Naked Glamour Collection has been designed to allow a woman to look at it more sexy than naked. It offers a sophisticated combination of luxurious fabrics with a slight sheen, subtly contrasting against the dull woman's skin. In addition to lingerie for women, the line also includes and sleepwear.

The Naked Glamour bras are comfortable and have a glamorous look. They are represented in two directions with lace and push-apami that increase the size, as well as in four of stylistic solutions.